Organizations that ultimately succeed at this balancing act will be the ones that develop and maintain explicit architectural representations of the enterprise; they alone will have the tools to manage change - as it occurs - no matter how complex.

Past few years has witnessed a significant increase in activities around Enterprise Architecture. With that increase in activity comes the all too often "hype vs. reality" issues. The growth in activity has resulted in gross misconceptions people have relative to Enterprise Architecture and the Zachman Framework. Enterprise Architecture and Zachman Framework Seminars are now regularly conducted in the United States, Europe, Asia, and Africa. John Zachman alone has written over 20 major articles on Enterprise Architecture. There are some highly knowledgeable Enterprise Architecture and Zachman Framework people that are now doing extensive, in depth seminars about Enterprise Architecture and the Zachman Framework. This ZIFA Organization, its Forum, and Seminars have no other purpose but to provide unbiased, practical, current research, understanding, learning, and communications on the practice of Enterprise Architecture. With the growing body of "experts" on Enterprise Architecture and on the Zachman Framework, this Forum will sort out the "hype from the reality".

Why is it essential to develop Architectures using "Primitives" vs. "Composites"? What are Meta Frameworks? What is Federated Architectures? Has any one actually done this? What are people actually doing successfully to get the business involved? Why do "other" architectural representations "map" into the Zachman Framework? The answer to these questions and more are the focus of the 2003 ZIFA Enterprise Architecture Forum.

The Zachman Institute for Framework Advancement (ZIFA) Annual Forum is an opportunity to meet Enterprise Architecture experts - John Zachman, Sam Holcman, and representatives from organizations with Enterprise Architecture and Zachman Framework implementation experience, and bring new balance to your Enterprise Architecture efforts.

The scheduled presentations have been selected for the discussions they will generate and the issues they will raise. You will have plenty of opportunity to pursue, in detail, the topics that interest you most.

The ZIFA Forum accepts no advertising, sponsors, vendor product presentations, or sponsorship funds of any kind; you will learn about Enterprise Architecture in our open Forum.

Enterprise Architecture Seminar Opportunity PLUS Special Attendee Discount

This presentation will enable attendees to understand the fundamentals for a successful Enterprise Architecture initiative, and the value it can deliver in an age when rapid delivery, outsourcing, and overseas development are part of the environment. Specific examples from Ron's experiences will be presented, including how to win the involvement of business leaders, the effective use of architecture, and the essential skills that need to be kept in-house in your organization to take an architecture-enabled approach to managing systems and information.

Attendees will be hear specific examples to help them answer important issues they face today, including:

1. When can Enterprise Architecture techniques be used to good effect?
2. What data management and development functions can be outsourced, and what functions should be retained in-house?
3. How is the ability to deliver integrated data impacted by outsourcing IT?
4. How can the Zachman Framework and Enterprise Architecture help you ensure information quality meets business requirements in the future?
5. What role should Enterprise Architecture play in the future of your organization?

This session will present a case study of Swisscom Mobile's approach for the IT architecture of its business systems. Its main focus will be the logical and physical rows (rows 3 and 4) of the Zachman Framework.

Swisscom Mobile's new architecture is compliant with telecommunication industry reference models, and is centered on an Enterprise Application Integration (EAI) Bus. The standard mode of interaction between applications is publish/subscribe via the EAI Bus, rather than point-to-point as in the current environment.

Swisscom Mobile is using the Zachman Framework at two levels. The reference level is the architecture description, with enterprise-wide products for each Framework cell. At the project level the Framework provides the basis for development methodology. Project-specific work products draw content from, are constrained by, and are made consistent with, the architecture products at the reference level. As projects are completed, their results add detail to the architecture products.

Using packages as the building blocks for the physical IT architecture introduces some issues about transformation from logical to physical architecture especially in the "What" and "How" columns. Using "publish/subscribe" interaction between applications affects the end-to-end processes triggered by business events. The migration at some points requires interim solutions, where delivery of projects cannot be perfectly synchronized. An important part of the case study is how Swisscom Mobile is addressing these issues.

Based on the works of John Zachman, the Security Knowledge Matrix provides participants with a "supplementary" tool to help guide their EA effort. It does this by identifying categories of business and information systems knowledge and "artifacts" that must exist in order to design, develop, and sustain a secure e-business application and operational environment. Each of the 30 cells of the matrix contain "prompts" directing the EA team to gather and/or create specific elements of systems knowledge, documentation, and development "artifacts" which will be needed to clearly and concisely define a course of cost-effective security actions for new system developments and/or systems undergoing modification. As the contents of each cell and their close inter-relationships are examined, the essential contribution of the matrix to overall architectural knowledge and the security of the enterprise will become clear.

Business personnel utilize these models as communication tools to illustrate and explain the various business dynamics to individuals that function within each sub-system, and within the over-all defined model. The goal, at this point, is to achieve agreement on what the functioning enterprise "looks like". Upon achieving agreement, the process of drilling down into the logical and physical realms can effectively begin.

Specific focus will be on getting Business involvement, "Selling" the effort, Understanding your audience for Enterprise Architecture, and Lessons Learned. Also reviewed will be the "business transformation" that resulted from the Enterprise Architecture effort, and the direct benefit gained by business personnel.

The complexities of managing a purposeful dynamic open system with a high inertia closed system has led to the development of a chaometric approach to system maintenance, that is presented as a reliable measure of the state of an information system.

The information about "who is responsible for what" can be found in the Zachman Framework Column 4. Simply stated - the Zachman Framework Column 4 dissects the "people" architecture of the information processing community by stating clear models of the organization, organizational workflow and the organizational work products. The Framework Column 4 specifies the inclusion of specific roles, responsibilities, requirements and authorization for accessing information.

This presentation focuses on cost-effective methods of putting the information collected in the Zachman Framework Column 4 into action to build and support successful Data Governance and Data Stewardship programs. This presentation will cover:

• Data Governance and Data Stewardship program case-studies
• Meta-model development to support governance and stewardship
• Data Governance and Data Stewardship meta-data life-cycles
• The value of putting the Zachman Framework Column 4 into action

Someday you are going to wish you had all this information . Use the information provided in this presentation and perhaps, someday you will!